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Organization change management

Change management is a very broad topic. It is not uncommon for change management in an organization to be identified as project management. Project management is a way in which changes could be implemented, but this is not the same. What exactly is the management of organizational change?

What is change management?

Depending on which area you look at, change management can be treated differently: say, in the field of information technology (IT), change management is associated with the introduction of small and large IT changes in a production environment, while from the side of human behavior, the management of changes is characterized using the Kubler - Ross change curve.

What is organizational change management?

When changes are introduced in an organization, change management takes on a deeper meaning, and the ability to manage projects or implement processes alone is not enough. In such situations, it is very important to also use understanding how people react to change. To what extent is the organization adaptive to changes? What is the change connected with? Are the organization's leadership ambassadors for the change? When was the last time there was a change in the larger mindset in the organization? These and many more questions are important for planning breakthroughs in an organization and trying to understand what the right way would be to implement a change in an organization.

When we are talking about management of a change in organization, these are the steps to think about:

  1. identify the most sensitive group of people in the organization who can react most to the change

  2. after identifying this group of people, try to pay more attention to them, trying to understand their fears, for which they do not believe or do not want to implement the change in the organization

  3. try to include them as much as possible in the implementation of change so that people would feel part of the change

  4. plan appropriate communication channels based on how different departments or teams are affected by changes in the organization. The most common mistake is that everyone communicates the same way and through the same channels, thus making the message impersonal and may not reach part of the audience

The main rule of change management in an organization: to understand what kind of people, how they will be affected and what kind of reaction could be to the change depending on the environment of the organization.


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